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Brawsome Bagels

Building a bespoke website and food ordering application for Glasgow’s own wee bagel shop.

Overview

About this project

Brawsome Bagels are a bagel shop based in Partick, Glasgow. They approached us in 2022 looking for a new website to promote their brand, share their story and improve their conversion rate. Before working with Chalkboard, Brawsome Bagels received around 30,000 hits every month on their existing website, however, their conversion rate was well below the industry average (less than 1%, compared to the industry standard of 8%). Our team worked with Brawsome Bagels to communicate their unique selling points through imagery, page structure, and creative copywriting. We built an online ‘click and collect’ system allowing customers to place orders online and collect them in-store at a later time. The result is a well-designed. high-converting website that conveys the principles that have made Brawsome Bagels successful.

Objectives

Project deliverables

Bespoke website design from our team of UI designers
Ecommerce functionality
Online food ordering system
Automated emails and SMS messages
Screenshot 2022-06-17 15.40.21
Creative Imagery
We opted to use an abundance of imagery on the website to showcase the shop, team, and product line.
Screenshot 2022-06-17 16.13.59
Engaging Copywriting
Our copywriting reflected the punchy, witty, and approachable brand image that Brawsome Bagels are trying to convey.
Brawsome Click & Collect
Click & Collect
We built a bespoke ordering system allowing customers to choose their favourite bagels and check out at the click of a button through Apple Pay & Google Pay.
Brawsome Feedback Survey
Feedback Survey
After completing a purchase, customers are prompted to submit feedback to the Brawsome management team.

Testimonial

Ian Brooke, Founder Of Brawsome Bagels

I wanted a website that could act as a virtual shop window for Brawsome Bagels, and that communicated our values and unique selling points clearly. The team at Chalkboard delivered upon the original brief we provided and then some. I was impressed by their attention to detail and the passion they had when representing our business. Above all, the team at Chalkboard took the time to listen to the needs of our business and built the website with those needs in mind.

We are Chalkboard, a digital agency with a proven track record of getting results for businesses like yours

In a noisy world, we help brands make their mark online. We are Chalkboard, a web development and digital marketing agency based in Glasgow, Scotland. 

Since 2020, we’ve worked on over 20 projects and supported businesses from across the UK to increase their exposure, capture better quality leads, and increase the value of their customer base.

We pride ourselves on being the digital backbone for businesses from a wide array of sectors, and we’re committed to putting our heart and soul into every project we work on.

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First Name *
Last Name *
Email Address *
Phone Number *
Organisation Name
What Would You Like To Work On?
Estimated Budget
Would You Like To Leave A Message? (Optional)

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